Tubac-Santa
Cruz Visitor Center Count Tops the Charts
Great News! We beat last month's visitor count of 4,091! This month we had a
total of 4,658 visitors signing in! Thanks to Karla Sosa, Mary Anne Collins-Svoboda,
and Charles Catino for not letting anyone slide by without signing in. |
Santa
Cruz Tourism Council Sets Strategy for Economic Development
At the Santa Cruz Tourism Council
Strategic Planning Session held on February
26th, the council acknowledged the importance
of tourism as a leading economic development
opportunity, discussed the benefits of regional
marketing, and adopted an action plan. In the
action plan, priority is given to obtaining
regional “buy in” for the development
of the Tour Santa Cruz travel planner and on-line
publication, a community outreach campaign
utilizing A Sense of Place methodology, a CD-Rom
tour featuring the bird sculpture loop, as
well as the continued regional marketing campaign,
As the Birds Fly South (2004 Tourism Project),
which includes advertisements and articles
featured in official visitor guides. read on...
Governor
Napolitano Goes “Treasure” Hunting In Arizona
In a recent effort to promote in-state tourism, Governor Janet
Napolitano has begun taking weekend excursions to visit some of
the state’s lesser-known areas and attractions, places some
would consider “hidden treasures.” The tour, officially
termed the “Treasures Tour,” is yet another post-9/11
initiative meant to boost the state’s tourism numbers. The
strategic thinking behind the effort goes something like this:
Wherever she goes, the governor attracts attention, so if the governor
is seen out and about touring some unusual spots in the state,
perhaps other Arizonians will be enticed to follow suit. read on...
Early-Bird Media Alert: The Press is Flocking to Santa
Cruz County…
This July, Santa Cruz County will roll out its red carpet as
it welcomes invited members of the national press to visit each
of its 10 “As the Birds Fly South” sculpture locations
as part of a guided tour led by the Santa Cruz Tourism Council.
Though originally scheduled for spring, the council is now ready
after finalizing a few critical details to launch its official
Media Tour this summer—an ideal time for visitors, with
its slightly cooler temperatures and a summer bird-watching season
that’s at its peak. read on...
Santa Cruz Tourism Council Submits Application for 2006
Governors Rural Development Conference
In January, the Santa Cruz Tourism Council submitted its
application for the 2006 Governors Rural Development Conference.
Though we won’t have a final decision until the selected
site is announced at this year’s conference, all indications
are that our proposal was very strong! read on...
"The
Birds Fly South" is sponsored in part through funding
from the USDA RBEG grant program.
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